Maxwell House Commercial #2 (1950s)

A commercial for Maxwell House from the 1950s. Please subscribe for more great videos! Please like, comment and favorite! --------------------------------------------------------------------------------------- Maxwell House is a brand of coffee manufactured by a like-named division of Kraft Foods. Introduced in 1892, it is named in honor of the Maxwell House Hotel in Nashville, Tennessee. For many years until the late 1980s it was the largest-selling coffee in the US and is currently (ca. 2007) second behind Folgers, which is manufactured by The JM Smucker Co. The company recently unveiled a new slogan, "Good Just Got Great," visible on their website. However, it is best known for its longtime slogan, "Good to the last drop," and is still running ads featuring the line. In 1917, Cheek-Neal began using a "Good to the Last Drop" slogan to advertise their Maxwell House Coffee. For several years, the ads made no mention of Theodore Roosevelt as the phrase's originator. By the 1930s, however, the company was running advertisements that claimed that the former President had taken a sip of Maxwell House Coffee on a visit to Andrew Jackson's estate, The Hermitage, near Nashville on October 21, 1907 and that when served coffee he had proclaimed it to be "Good to the Last Drop." During this time, Coca-Cola also used the slogan "Good to the last drop". In modern times, Maxwell House has distanced itself from its own original claim stating that the slogan was actually written by ...

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